DIGITAL TRAINING: A TREND BECOMES AN INDISPENSABLE PART OF BUSINESS
Aktualisiert: 4. Feb. 2021
The relevance of digitalisation in the home office in times of a pandemic
There is a need for action. At the beginning of the year 2020, almost all companies were forced to let their employees work in the home office from one day to the next, sometimes completely unprepared. And since then, the home office has become ubiquitous. A third of employees say they have strongly improved their digital skills within the last year. Yet 61% feel little or no support from their employers in building up their digital skills and the associated home office digitalisation. This was the result of a survey conducted by the Chefsache initiative in September 2020.
In this area of tension, more and more employers are recognising the unimagined opportunities that digital training brings. Since the beginning of the Corona crisis, e-learning has experienced a huge boom. Within a very short time, companies around the world have had to completely rethink and rely more than ever before on digitalisation in the home office. The result: many are surprised by the advantages that have suddenly become available and by how positively employees accept the new form of training.
ADVANTAGES OF HOME OFFICE DIGITALISATION
"Especially within the last few months, it has become clear how much companies in all sectors benefit from home office digitalisation." Isabelle Ulbrich, from Swissteach AG, has already been working in the e-learning sector for ten years and has experienced the rapid change in digital training solutions first-hand. "What companies appreciate about digitalisation in the home office is the opportunity to train their employees efficiently, in line with their needs and comparatively inexpensively," adds Katharina Moldenhauer, who successfully helped to build up the ZEIT Akademie. High-quality e-learning courses in combination with the right system (LMS = Learning Management System) help to improve the work experience in the home office, as well as to expand and illustrate the employees' knowledge. HR employees as well as managers benefit from digitalisation in the home office by getting an overview of the skills available internally and being able to use them accordingly. "In recent years, many companies have realised how great the impact of knowledge management is on the turnover. The international demand for our Global Teach system has never been stronger," says Ulbrich. In addition, e-learning in the home office offers employees the most efficient way of self-determined further development: independent of place and time, individual interests can be deepened and missing knowledge can be completed elsewhere. The contents of the ZEIT Academy are the best example: renowned experts vividly convey how managers motivate people and successfully lead their teams (also virtually). Employees, for example, can improve their communication skills, deepen their knowledge of digitalisation and artificial intelligence, or learn how to use agile methods such as design thinking. All employees can access a portfolio that covers highly relevant business fields and is constantly being expanded with new online courses such as "Sustainability in Business" or "Diversity & Inclusion".
Katharina Moldenhauer states: "Employees are a company's most important resource. And in today's world, lifelong learning is indispensable. Therefore, the quality of digital training also plays a central role. In our video courses, we take this into account. Top experts from science and practice convey their topics in a clear and lively way, so that learning is fun. Graphics and overlays help to better understand content and also interactivity can be realised. Quizzes, for example, help to check the own learning status directly.” Isabelle Ulbrich adds: "It is great to follow this noticeable digital change: Global Teach has already been used successfully for decades by companies such as the Bosch Group, the Otto Group, but also smaller companies. In the last few months alone, the system has developed extremely quickly and adapted to the latest needs of companies, especially the necessary digitalisation of the home office. I think together we proof that any company can use e-learning quite easily and extremely profitably for digital training and thus improve the home office situation." Both ZEIT Akademie and Swissteach AG are an integral part of the e-learning market: the portfolios of high-quality e-learning content and the LMS Global Teach complement each other perfectly, both for companies that have been using e-learning for years and for those that are just at the beginning of digitalisation in the home office.
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 Initiative Chefsache (2020). New Work – Fair Chances. Hamburg: Zeitverlag Gerd Bucerius GmbH